This campaign encourages everyone across the nine counties of Ulster to unite in support of their provincial heroes at a time when crowds begin to return to Kingspan Stadium en masse. Ulster Rugby and Tobermore share many core values, prioritising the importance of teamwork whilst striving for success.
Tobermore will support the partnership with exciting promotional activities throughout the sponsorship period. The deal places Tobermore’s logo on the back of the player’s shorts.
The instantly recognisable, clean cut white kit, with subtle red and black detail is a modern classic and features tributes to the identity of the club and its people.
‘‘We are delighted to continue our sponsorship of Ulster Rugby. We are both long established, home grown brands with a desire to be the best in our sectors. The team attracts the interest and loyal support of so many local people, making Ulster Rugby an ideal match for Tobermore’s profile.’’
The new and enhanced deal, which will run until the end of the 2022/23 season, will see the Tobermore logo take on a more prominent positioning on the back of the team shorts, as well as on perimeter signage at the Kingspan Stadium.
View the full kit launch in the video below.